CraftingProduct.io

About

Crafting Product helps teams turn real business problems into working software—and learn how to keep building after we leave. Led by Dmitrii Abramov, a product leader and Lovable Ambassador with more than ten years of experience building products used by millions, we combine product strategy, hands-on delivery and AI enablement. We create customer-facing websites, prototypes, internal tools and AI-powered workflows with Lovable, then help teams adopt them through practical workshops, buildathons and coaching. Our approach starts with a real bottleneck, not a generic demo. We map the workflow, build a usable first version with the people who own the problem, validate it with users and leave the client with clear next steps, maintainable software and a team capable of continuing the work. We also run Amsterdam’s 2000+ member Vibe-Coding community and have delivered hands-on programmes with Lovable, Miro, Amplitude and university partners. Based in Amsterdam, we work across Europe and remotely with international teams.

Recent projects